Why Joining The Principals Club Could Be the Smartest Move for Your Dental Practice
The clock in the office ticked steadily as another day packed with patients wound down. Paperwork piled up, staff issues lingered, and that nagging feeling persisted ā stuck on a treadmill, running hard but going nowhere. Despite the outward success, there was a quiet sense of exhaustion building up, day after day.
Dentistry was the passion, but running the practice? Some days it felt like a second full-time job without the right training or support system. There was a deep desire for business growth, a thriving team culture, and, most importantly, a sense of control over the future. Owning a practice was supposed to offer freedom, but too often it felt like being trapped by endless responsibilities.
Thatās where The Principals Club came in.
Joining wasnāt about adding another obligation ā it was about finding real help to lighten the load. Immediately, a bespoke practice report was provided, pinpointing exactly where the business was excelling, where opportunity was being missed, and where strategic adjustments could spark real growth. No more second-guessing or relying on fragmented advice. For the first time, there was a clear, data-driven map to move the practice forward with confidence and purpose.
It didnāt stop there. The Principals Club offered an ongoing stream of webinars, in-depth masterclasses, and events led by top industry experts who spoke plainly ā covering crucial areas like finance, marketing, leadership, compliance, HR, and practice valuations. This wasnāt dry, textbook theory; it was practical, jargon-free advice that could be applied immediately. Instead of wasting nights scouring the internet for conflicting answers, trusted, up-to-date information was handed over, saving valuable hours and slashing frustration.
Unexpectedly, a community emerged ā a vital lifeline for many. Other practice owners who understood the pressure, celebrated the wins, and shared the quiet doubts that came with the role. No competition. No judgment. Just honest conversations, fresh ideas, and practical solutions that made the journey feel a little less lonely.
Even though selling the practice felt like a distant future concern, every move made now was building value for that eventual exit. Thanks to the strategic support, benchmarking, and long-term vision encouraged by The Principals Club, a solid foundation was being laid ā one that would ensure the rewards of years of hard work weren’t left to chance when the time came to step back or sell.
The practice today isnāt just busier ā itās healthier. Leadership is sharper. Decision-making is quicker. The team is stronger and more engaged. And evenings? They’re a little quieter, a little freer, and a lot more satisfying, offering the kind of personal balance that once seemed impossible.
The Principals Club wasnāt just another networking group. It was the catalyst needed ā the bridge away from overwhelm and frustration, and toward real, sustainable progress.
If you’re a practice owner whoās serious about building a better business, a stronger team, and a better future for yourself and your family, The Principals Club could be the smartest move you make.
Find out more at The Principals Club.
Practice - West Midlands
Practice location: Located in a bustling market town, this practice benefits from a central location with a strong local economy and excellent road and rail links. It is within a five-minute walk of the town centre, which is home to a vibrant mix of independent shops, eateries, and larger retailers.
Practice type: This is a fully private practice operating from a leasehold property. The well-presented two-storey premises offer potential for expansion, with only one surgery currently being utilised.
Practice financials: The gross fee income for the year ended 2023 is approximately £256,000, comprising 50% plan income and 50% private fee-per-item. The income is generated by the principal working 4 days per week, with support from a hygienist working two half days per month, an administrator, and a full-time dental nurse.
Price achieved: A price of £350,000 was achieved.
Agent's comments: This is a highly efficient and well-located private practice with significant potential for growth. With over half the income secured through plan payments and no evening or weekend appointments currently offered, there is ample opportunity to increase clinical hours and patient intake. The new owner has a clear path to develop a second surgery and expand services.
Number of people looking in the area: 1,039
Practice - Bedfordshire
Practice location: Situated in a historic yet modernised countryside town in Bedfordshire, this practice is located on a busy high street, offering excellent footfall and visibility. The area is well-connected with access and a train station within walking distance, providing direct access to London and surrounding towns.
Practice type: This is a three-surgery mixed practice operating from a first-floor commercial unit above a parade of shops. It is leasehold, with the current lease under the Landlord & Tenant Act 1954 andthe landlord is prepared to offer a new lease to an incoming buyer.
Practice financials: The gross fee income for the last 12 months is in the region of £800,000, comprising 60% NHS and 40% private income. The income is generated by the principal working 4 days a week, supported by three associates covering a range of hours and specialties, a hygienist, three full-time nurses, and a full-time receptionist.
Price achieved: A price of £1,650,000 was achieved.
Agent's comments: This highly profitable and fully computerised practice offers excellent potential for further growth. With no evening or weekend appointments and scope to introduce more specialist treatments, an incoming buyer has a ready-made opportunity in a sought-after location. The practiceās strong NHS base and professional demographic in the area further enhance its appeal.
Number of people looking in the area: 1,580
Practice - Greater London
Practice location: This long-established practice is located in a vibrant suburban area of London. It benefits from a diverse, multicultural local community and is close to a bustling high street with cafes, shops, and restaurants. Excellent transport links include a nearby tube and train station with routes into central London.
Practice type: A two-surgery mixed practice operating from a freehold property, the practice occupies the ground floor of a corner residential conversion and has been operating for the past forty years.
Practice financials: The gross fee income for the year to March 2024 is approximately £600,000, with income split 50% NHS and 50% private. The income is generated by the principal working 3 days per week, supported by three associates with varying schedules, a full-time practice manager/nurse, two receptionists and two dental nurses.
Price achieved: A price of £2,000,000 was achieved.
Agent's comments: This practice presents a solid opportunity for an incoming principal to build upon a reputable and well-integrated community practice. With no evening or weekend hours currently offered, and physical and service expansion potential, including the introduction of a hygienist, there is significant scope for growth. The ability to purchase the freehold adds long-term investment security.
Number of people looking in the area: 2,998
Practice - Warwickshire
Practice location: This long-established practice is located in a town with a rich industrial heritage and a population exceeding 60,000. Positioned just a short walk from the town centre, it has convenient access to local amenities and transport links.
Practice type: A two-surgery mixed practice with the potential to expand to a third surgery, situated in a freehold, semi-detached property. The premises are well presented and include on-site parking for up to ten cars.
Practice financials: The gross fee income for the year ended April 2024 is in the region of £725,000, with 80% NHS and 20% private income. The income is generated by the principal working one day per week, supported by two associates working approximately 30 hours each, along with a full-time practice manager, three dental nurses, a receptionist, and a cleaner.
Price achieved: A price of £1,450,000 was achieved.
Agent's comments: This is a highly efficient and predominantly associate-led practice offering significant opportunities for growth. With space to convert a third surgery and no current marketing or website presence, a new owner has the chance to greatly expand private income and overall visibility. The practice is consistently overachieving on its NHS contract, underpinned by a strong UDA rate and loyal patient base.
Number of people looking in the area: 844





